WHO AM I? Experienced and passionate Designer with a Bachelor of Arts (B.A.) in Visual Design and a demonstrated history of working in the email marketing and design industries. Skilled in Graphic Design, Email Marketing, HTML, CSS, Responsive websites, and Adobe Creative Cloud.
DEC 2016 - Present
Digital Designer III / Principal Consultant
As a Principal Consultant (Digital Designer III) within the ACS team, I work directly with Bronto clients delivering fee-based services with an emphasis on designing email creative, coding & testing responsive HTML emails, performing strategic split testing, client consultation, and campaign deployment.
Work hand-in-hand with POCs at smaller and enterprise-level companies handling their day-to-day marketing and automated email needs. Providing full service execution for HTML builds, inbox testing, helping with workflows, SMS programs, or just providing consultation on best practices.
2006 - Present
Illustration & Design
Graphic/Print/Web Designer/ Email Marketing Specialist
Key responsibilities include designing a number of email marketing campaigns that consists of abandoned cart, abandoned browse, daily promotional/marketing offers, welcome series, re‐engagement series, browse abandonment and many-more custom-tailored programs.
I am well-versed with Bronto, Emarsys, and Klaviyo ESPs, uploading images via file hosting, FTP, or AWS, coding HTML, testing emails in Litmus or Email on Acid for rendering issues, list management, contact management, segment creation, dynamic code, and more.
Some clients also require me to design and build websites using PHP, HTML, or a CMS like WordPress. I work on a variety of print & web collateral like banners, brochures, business cards, flyers, posters, stationary, etc.
Through design & development work I have been able to help keep track of KPI for clients, generate huge ROI, increased revenues from new programs, and more.
2016 - 2017
Whip It Media!
Creative Design Associate
Worked on creative briefs provided by POCs through Whip it Media's sister companies. Created HTML emails, performed inbox rendering tests for quality assurance purposes, designed and coded websites, landing pages, contact forms as a way to grow sister companies and extend their reach to new client bases. Short term contract.
2012 - 2015
During my time at inCommand Technologies I managed design projects, met with clients, answered customer service calls, trained clients to use inCommand’s proprietary CMS, cut my website designs into the front end of their CMS, worked on both regular and responsive websites, email marketing, and a variety of other random print & web design projects as well as print and web assets for the company.
2006 - 2010
Teaching Assistant / Director’s Assistant
Assisted Professor and students in Web Design Class. Helped teach students the fundamentals of building content for the web. Performed various design tasks for the Program Director of Visual Communications.
Director Ecommerce at Corelle Brands, LLC
Current client, provides creative direction.
Technical Consultant at Oracle Netsuite
Former client, professional colleague
Senior Application Developer at CDS Logistics Mgmt Inc.
Former supervisor at inCommand Technologies